Hello 👋

I’m a designer with over 10 years of experience from Newcastle, Australia.
With the passion for research, startegy and system thinking, I’ve been designing customer-centric digital products for government, non-for-profit organisations and digital agencies.

Résumé

Group design lead
Service NSW for Business | Aug 2022 - Current

  • Leading design and strategic direction for a group of 3 product teams in a large scale government enterprise

  • Responsible for delivering high-priority government initiatives, including Business Digital Identity, end-to-end digital experience for business customers and re-design of a large-scale SaaS platform.

  • Planning, facilitating and overseeing design and research activities across teams to ensure alignment and consistent adherence to agreed roadmap

  • Facilitating collaborative activities with government agencies, Senior Leadership Team, and other strategic stakeholders to identify and seize opportunities for product initiatives and align to business goals

  • Providing creative leadership and mentorship to emerging design leaders, fostering an environment for adaptive design techniques and leadership capabilities

  • Managing and coaching designers to facilitate growth and provide career-defining opportunities

Principal product designer
Service NSW for Business | Aug 2021 - Aug 2022

  • Leading and executing end-to-end design activities for a complex technical government capabilities, such as Business Digital Identity and Access Management capabilities

  • Managing and conducting research activities, including co-design, qualitative and quantitative studies

  • Working with cross-discipline leads and senior leadership to develop and execute product strategies, and deliver on key government initiatives

  • Engaging, collaborating and presenting to key government stakeholders to align on roadmaps and project outcomes

  • Managing, coaching and mentoring designers to facilitate growth and provide career-defining opportunities

  • Contributing towards shaping of new standards of design leadership roles in government and design practice maturity

Design manager (secondment)
Life Without Barriers | Mar 2021 - May 2021

  • Leading a team of designers within the Digital & Innovation team

  • Managing team resources and tasks delegation

  • Collaborating with business stakeholders on strategic organisation-wide directions

  • Establishing regular presentations, showcases and talks with wider communities of practice and stakeholders to share findings, experiences, tools and gather collective knowledge

  • Fostering stronger connection within the team with a focus on further developing the design team capabilities

  • Formalising design services offer to the wider organisation